02 — Export Representation

The single bridge between Korea and global beauty markets.

Buyer acquisition for Korean beauty brands: we reach overseas distributors and retailers, run the meetings, and work to get you to the first purchase order and beyond.

Category focus: Beauty & Cosmetics
Buyer Acquisition
Targeted distributor and retail outreach, documentation packs a buyer can forward internally, meeting execution, and follow-up through to the first purchase order.
Sales Agency
Order handling, reorder cycles, range expansion and exhibition representation. Our pay is linked to the revenue we generate, not hours billed.
Trade-Show Execution
We work the floor with a target list and a follow-up plan, so a show leaves you with a live pipeline instead of a stack of business cards.

A note on regulation. We track how the rules move (MoCRA, CPNP, China’s import inspection regime, Indonesia’s halal mandate) and tell you when a timeline is at risk. Registration and filing work is outside our scope.

Why Parallel37
You can count on us to get it done.

Most export efforts stall between the first introduction and the first purchase order. We work to see yours through, whatever it takes, and we are paid from what it produces.

Parallel37 team at an international trade exhibition
Notes from the field
July 26, 2026
From Nile Basin to Seoul: Connecting Ugandan Nilotica Shea to K-Beauty Innovation
July 18, 2026
[Field Report] Linking East African Botanicals to the Global Beauty Supply Chain: ITC Cosmetics Market Linkage Retrospective
July 15, 2026
Why We Run Brand Strategy, Trade, and Product Development as One Team
Market expansion: Korea or abroad—let's strategize.