We build and scale brands to dominate the corridor between Korea and the world.
Parallel37 is a brand consultancy, a trade SPOC, and a science-first beauty house — three disciplines, one corridor, run at speed.
01 — Consulting
Brand Consultation
We scale SME brand identity into a business narrative built to cross borders.
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02 — Trade
Import / Export SPOC
One point of contact for foreign beauty brands entering Korea, and Korean brands going out.
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03 — Beauty
Parallel37 Beauty
Our in-house proof of work: the Marine PDRN Scalp Deepshot Ampoule Serum 50ml, built on a Skinfication thesis.
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Built on executive-grade operating experience.
Jimmy (Inhoo) Cho
Co-CEO
Executive brand leadership across market entry, repositioning, and category creation — now run at Parallel37 speed.
Yuri Lee
Co-CEO
Operating discipline across trade, distribution, and brand execution — the corridor, end to end.
Ready to move faster across the corridor?